Beer





How to market alcohol-free alternatives responsibly

When it comes to responsible marketing, alcohol-free alternatives should take their cue from alcoholic drinks in a number of areas: such as ensuring ads are clearly targeted at adults. But in general, alcohol-free drinks can…


Brewing up change in beer filtration

Diatomaceous earth, also known as kieselguhr, is a sedimentary rock made up of the fossilised remains of diatoms (a type of algae). It may not sound very quaffable, but thanks to its unique high porosity…