NPD Trend Tracker: Euros 2024 edition

Croustipate launches “Qualité comme à la pizzeria” pizza dough range

Image Source: Croustipate

France-based food producer Croustipate has announced, after three years of R&D, the release of its “Qualité comme à la pizzeria” pizza dough range.

The dough has been tasted by a panel of consumers, according to the company: 93% of whom were won over by the pizza, and 80% of which compare its appearance to that of a pizzeria pizza.

Available now, the pizza comes in a 300g format for daily use, and a 500g format aimed at families. It can be cooked in 15 minutes.

In order to raise awareness of the product, Croustipate is planning an advertising campaign on social media, YouTube and television, to align with the Euros 2024.

Nice canned wine rolls out across the UK

Image Source: NIce

This month, UK-based Nice Drinks is launching its canned wine at 2500 new distribution points across the UK, including Asda, Morrisons, Co-Op, Wizz Air and WHSmith Travel.

The canned wines come in flavours including pale rosé, sauvignon blanc and sparkling wine at an RRP of £2.50 for each 187ml can.

“Since creating NICE five years ago with my co-founder Jeremy May, we’ve been laser-focused on redefining the way the world wines by getting our quality, unpretentious wine into as many places as possible,” said Nice co-founder Lucy Busk.

“Securing four new nationwide listings for our canned range, a new airline and seeing our total wine solution go live in Co-op, all within a few weeks of each other, has marked a massive shift in the way consumers are drinking and enjoying wine. We have so much more in the pipeline for 2024 and can’t wait to further our mission.”