How is AI helping to unlock hidden opportunities for the food and beverage industry?

Artificial intelligence is generating headlines – and scare stories – across the world. But could it have an impact on the food industry? NIZO’s Jolanda Lambert, senior project manager health & microbiology, and Eric Hester, senior scientist bioinformatics, explain how AI could be applied to food development and manufacturing, and how the industry can get the most out of this potentially era-defining technology.

René Floris: What is AI and why is it relevant to the food industry?

Eric Hester: The term AI covers a wide range of technologies such as artificial neural networks, machine / deep learning and generative pre-trained transformers (GPTs) – famous from applications like ChatGPT. What unites all these approaches is the potential to automate – and hence massively speed up – tasks that previously had to be done by humans. For the food industry, that means the possibility of bringing new products to market faster and at lower cost.

Jolanda Lambert: The real strength of AI is the ability to analyse vast amounts of data to detect hidden patterns. If you can understand those patterns and the context behind them, then the food industry could make all kinds of unexpected discoveries.

RF: Which players in the food industry are best placed to take advantage of AI?

EH: AI works by exploring data. So those companies that already have access to data are sitting on a potential goldmine. That could be historical data stretching back over many years of operations, or it could be data that you are generating currently, for instance, through the automation and monitoring of production processes. But companies who have less of their own data can still benefit from AI using publicly or commercially available data. For example, you could partner with a company that has extensive databases or the ability to generate useful new data.